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10:00am - 2:00pm
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Pre-Show Ship Inspections
*Full information to be posted soon
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10:00am - 2:00pm
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Pre-Show Ship Inspections
*Full information to be posted soon
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7:30am - 5:00pm
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Event Registration
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8:30am - 9:50am
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Opening Session
Presented by:
Donnie Dawson, Deputy Director of Tourism - Sales/USA,
Jamaica Tourist Board
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Donnie Dawson
Deputy Director of Tourism - Sales/USA
Jamaica Tourist Board
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| 10:00am - 10:50am
Laurence D. Gore, Esq.
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Updating the Legal Issues Facing Home Base Agents
Presented by:
Laurence D. Gore, Esq.
specializes in travel law and will address the following important issues for your home based travel business:
- How various state laws impact the sellers of travel
- How to set up a corporation, including limited liability corporations
(LLC's), and sole proprietorships among other
such vehicles.
- Avoiding the liability pitfalls
- Terms and conditions statements
- Charging service fees without incurring any problems
- How to check out background information on a Host Agency
- Selling travel insurance in FL
- Legal Issues that may arise for Selling Travel on the Internet
- Protecting your assets as a travel agent
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| 10:00am - 10:50am
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Business Tools to Build Success
Finding Business: Veronique Deblois - Tripology,
a service of Rand McNally, is an interactive travel referral service
connecting travel specialists with high-intent travelers. For home-based agents,
learn how this cost-effective service will provide qualified travel leads. It enables agents
to harness the immense reach of the Web, then work one-on-one with prospective clients to cultivate a customer for life.
Booking Business: Liz Badras - CCRAtravel.com
Learn how this web-based reservation system is the practical alternative to the GDS for home-based agents.
This online system offers agents a full range of rate options from a single hotel search,
not just a single type of rate. Access real-time rates and inventory at over 160,000 hotels worldwide.
Taking Care of Business: Darla Graber - ClientEase
"Travel Technology Developed Exclusively for Home-Based Agents, Host Agencies and Independent Contractors".
ClientEase is a 100% Internet CRM Database product with basic travel agency accounting reports.
ClientEase is the database product designed to organize and operate your home-based agency.
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Veronique Deblois, CTA
Director, Marketing & Business Development
Tripology
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| 11:00am - 11:50am
Anita Pagliasso
OSSN Western Regional Manager
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Reinventing the Marketing Game
Presented by:
Anita Pagliasso, OSSN Western Regional Manager & President of Ticket To Travel
Does your home-based business need a marketing makeover? Now's the time!
Not getting noticed in today's competitive clutter? It's time for a home-business Renovation.
Anita will take you through this fun and fast-paced session with her insights on how to completely
Revamp your marketing strategies. This makeover session will include all essential elements such as:
Reclaim control -Technology has put the consumer in control - How to take it back! Renew your
Customer Care Tactics; Rehabilitate with creative ideas for finding new business; Reclaim the fun -
Gifting clients without breaking the bank; Revisit your branding - What will make you stick out like a sore thumb!
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| 11:00am - 11:50am
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Sustainable Tourism
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| 12:00pm - 12:50pm |
Lunch Break
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| 1:00pm - 1:50pm
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Host Panel
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| 1:00pm - 1:50pm
Andrew J. Garnett
President & CEO, Special Needs Group
SATH - Society for Accessible Travel & Hospitality Association
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Making Travel Accessible: Increase Your Sales and Grow Your Business by Tapping into the Special Needs and Slow Walker Market
Presented by:
Andrew J. Garnett - President & CEO, Special Needs Group
SATH - Society for Accessible Travel & Hospitality Association
Nearly one in five families live with a family member who has a disability.
This is a market that accounts for an annual expenditure of $13.6 billion in travel.
Furthermore, as ships increase in size, slow walkers need
re-assurance that they can take a cruise and enjoy it. Learn how to increase
your sales and grow your business by tapping into the lucrative special
needs and slow walker markets. This workshop will cover the importance of the disabled,
elderly and slow walker population; with strategies on how to increase
your commissions by working with this often-overlooked special needs audience;
and basic information on the different types
of special needs equipment available in the industry including mobility, respiratory,
and hearing impaired equipment.
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| 2:00pm - 4:50pm
Bernie Blomquist, CTC, MCC
Manager, Training Development
CLIA
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Getting Connected: A Primer on Social Media Networking - NEW IN 2010
Presented by:
Bernie Blomquist, CTC, MCC,
Manager, Training Development,
CLIA
Facebook, LinkedIn, MySpace. Not too long ago, these names would have been meaningless to you. Today they
represent a whole new way to communicate, network and sell. In this three-hour seminar you'll explore the strengths
and weaknesses of each major social networking site and review more traditional strategies that can help support your
networking efforts.
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| 2:00pm - 2:50pm
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River Barging
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| 3:00pm - 4:50pm
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Sales and Marketing Seminar
Presented by:
Richard Earls, Publisher, Travel Research Online
Scott Koepf, CTC, MCC,
President,
NACTA
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Richard Earls
Publisher
Travel Research Online
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Scott Koepf, CTC, MCC
President
NACTA
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| 4:00pm - 4:50pm
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Luxury Cruise Lines
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| 5:00pm - 8:00pm |
Reception
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7:00am - 6:30pm
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Event Registration
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| 7:30am - 8:30am
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Sponsored Breakfast
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| 8:30am - 11:30am
Hosted by:
Gary Fee
President & Founder
OSSN
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General Session
Keynote Speakers:
Terry Dale, President & CEO, CLIA
James Shillinglaw, Editor in Chief, Performance Media Group
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Terry Dale
President & CEO
CLIA
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James Shillinglaw
Editor in Chief
Performance Media Group
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| 11:45am - 1:00am
Presented by:
Joy Fogarty
Business Development Manager
Home Based Channel
Sandals Resorts & Beaches Resorts
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Sponsored Lunch
Sandals Resorts Love Affair with Travel Agents
Thanks to the loyalty and devotion of travel professionals like you,
we've been able to grow our business to new heights. In efforts to prove
our endless love for our amazing travel partners, we have created fun and
original ways not only to reward you, but also provide you with the support
that you need.
Sponsored by:
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| 1:00pm - 1:50pm
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How to Explode Your Business With Social Media
Panelists:
Margie Jordan, CEO, ASAP Travel
Jason Beukema, President, Whet Travel
TACTICS, TOOLS AND STRATEGIES
These successful home-based travel agent experts will unveil their secrets on how to
leverage social media tools to successfully market your business. Learn specific tactics how to get business using Facebook, Twitter and other services.
You will come away plenty of ideas on how to help you manage your social media presence.
This session features discussions that provide strategic knowledge, insights and real case examples
on how to successfully plan, implement and manage your social media efforts.
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Margie Jordan
CEO
ASAP Travel
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Jason Beukema
President
Whet Travel
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| 1:00pm - 3:50pm
Larry Dessler CTC
Executive Director
Niche Cruise Marketing Alliance (NCMA)
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Specialty Cruises with a Flair
Presented by: Larry Dessler CTC, Executive Director, Niche Cruise Marketing Alliance (NCMA)
Agents will learn about the opportunities of selling unique niche cruise products, how to identify the market and prospects for this commission-rich product. Agents also will receive tips on marketing and promotion and receive a briefing on the unique experiences provided by niche cruise products. At the end of the program, agents will receive certification as a Niche Cruise Specialist, over $600 in bonus commission certificates, a listing on the NCMA website, subscriptions to Niche Cruise Specialist newsletter (featuring information on new products), and special FAM and bonus commission information.
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| 1:00pm - 2:50pm
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Sponsored Seminar
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| 2:00pm - 2:50pm
Gary Fee
President, Founder
OSSN
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The (profitable) Invasion of the Giant Cruise Ships
Moderated by:
Gary Fee, President & Founder, OSSN
Panelists:
Maurice M. Zarmati, President & CEO, Costa Cruise Lines North America
This always magnetic cruise panel will focus on the very latest developments in that dynamic field, and how they impact the travel
agency community. This discussion will include some highly informed opinions on the competitive aspects of the new
mega-liners, and the opportunities these floating villages bring to the travel agent sales force. And much, much more.
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Maurice M. Zarmati
President & CEO
Costa Cruise Lines North America
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| 2:00pm - 2:50pm |
Sponsored Seminar
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| 3:00pm - 3:50pm
James Shillinglaw
Editor in Chief
Performance Media Group
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A Turnaround in Tours? Catching the Upswing
Moderated by:
James Shillinglaw, Editor in Chief, Performance Media Group
Like just about everything else, tour sales were severely affected by the Great Recession, but there's no doubt that a recovery is
in progress as the year 2010 progresses. Learn from this blue-ribbon panel what's driving the resurgence, what innovations are in place,
the saleable new destinations, and the outlook for 2011. The panel participants will also take questions from the floor, as this session becomes
interactive.
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| 3:00pm - 3:50pm
Vicki Tomasino, CTC
Regional Vice President of Sales-Western United States
Carnival Cruise Lines
Dave Stockert
Director - Sales Training
Holland America Line Inc.
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Sponsored Seminar
Building Your Cruise Sales.
A valuable training on a host of topics that were designed to help build travel agency sales and marketing knowledge and boost profit potential.
How to Make Money Selling Holland America Line
This session will show travel professionals how to build profits by including Holland America Line in their Marketing plans. Every agency should focus on a premium cruise line because it appeals to the boomer generation and offers ports all over
the world. This session will help you find new business and give you tools to make it happen.
Sponsored by:
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| 4:00pm - 6:30pm |
Trade Show
Meet with more than 200 domestic and international suppliers. This exhibit is designed to ensure maximum opportunities for travel agents and suppliers to interact face-to-face, without a doubt the most effective way for buyers and sellers to get to know each other and to make new contacts.
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| 7:00pm - 8:30pm |
Sponsored Reception
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8:00am - 2:00pm
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Event Registration
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| 8:30am - 9:50am
Keith Powell
Business Revivalist & Travel Industry Marketing Guru
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Create a Simple & Effective Business Plan in 8 Steps
Presented by:
Keith Powell, Business Revivalist & Travel Industry Marketing Guru
These essential steps will help you organize, clarify and build your home based travel business plan.
Among the highlights Keith will stress, are these:
- Learn how to define your goals
- Know your competitive advantages
- Back to basics; the A B C's of travel marketing
- How to use consumer trends to your advantages
- Develop your proactive sales strategy
Once you have it in writing, Keith will show you how to generate traction by putting your plan into action.
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8:30am - 9:50am
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Selling Successfully Across Cultures - NEW IN 2010
They may be your clients, your colleagues or your suppliers -- and they grew up in an entirely different culture from
yours. In this global village we live in, your ability to deal practically with people from different cultural backgrounds
has become a clear-cut asset and highly sought-after skill.
In this 90-minute seminar you'll explore the subtle, fascinating and often surprising values, behaviors and practices that
loom large in any cross-cultural situation and, once you become aware of them, will give you an edge in our
multicultural workplace.
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| 10:00am - 12:30pm |
Trade Show
Meet with more than 200 domestic and international suppliers. This exhibit is designed to ensure maximum opportunities for travel agents and suppliers to interact face-to-face, without a doubt the most effective way for buyers and sellers to get to know each other and to make new contacts.
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| 12:30pm - 1:30pm |
Lunch Break
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| 2:00pm - 3:30pm
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Seminar
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| 2:00pm - 3:30pm
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Seminar
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| 3:30pm - 5:00pm
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Seminar
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| 3:30pm - 5:00pm
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Seminar
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10:00am - 2:00pm
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Post-Show Ship Inspections
*Full information to be posted soon
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